Did Your Name Determine How Your Life Turned Out?
Here’s an article I’m quoted in, about personal names & careers. The author is Cathy Cassata. Did Your Name Determine How Your Life Turned Out? One theory says your name …
Elephants Are Doing Something Deeply Human
Here’s an article I’m quoted in, about communication between elephants. The author is Tove Danovich. Elephants Are Doing Something Deeply human. They’re part of a growing list of animals that …
American Riviera Orchard – Meghan Markle’s boring new lifestyle brand
Here’s an article I’m quoted in, about Meghan Markle’s new lifestyle brand, American Riviera Orchard. The author is Phoebe Bain. American Riviera Orchard is too long, too in-your-face and too …
Not Feeling Your Partner’s Name? Just Change It.
Another article about changing names, this time by Gina Cherelus in The New York Times. I got in a quote right at the end!” When Nikki Haley decided that her …
The Least Common, Least Loved Names in America
Rachel Gutman-Wei of The Atlantic recently asked for my opinion on hyphenated names. Here’s what I had to say, and here’s a link to a pdf version. Why is everyone …
My Child Had a Child. But Don’t Call Me Grandma!
Beth DeCarbo of The Wall Street Journal recently asked for my opinion on grandparent names. Here’s what I had to say. A lot of grandparents think that being known as …
Newsletters Subscribe Naming Your Company Your Business Name Can Help You Make a Good First Impression. Here’s How to Get it Right.
Nick Hawkins of INC. contacted me recently to ask for my opinion on a recent business name. Here’s what I had to say. It might be one of the toughest …
Mission: ImPASTAble 9 | New Shapes From Old Places
The Sporkful podcast episode is available here. “I was delighted to chat with the Pasta Man himself, Dan Pashman of The Sporkful, on the name for his new pasta! Well, …
Drug name review: Science takes the spotlight in 2022
Beth Snyder Bulik of ENDPOINTSNEWS contacted me recently to ask for my opinion on the naming of Covid-19 variants. Here’s what I had to say. Science was the name of …
The Omicron Follies: Covid-19 Variant Names Offer a Lesson in Bad Branding
Rebecca Deczynski of INC. contacted me recently to ask for my opinion on the naming of Covid-19 variants. Here’s what I had to say. To effectively market anything – product …